2009 Annual Conference

Letter From The President

A special invitation from the NATOA President

View Invitation


Who Should Attend?

  • City and County Telecommunications Administrators
  • Elected and Appointed Officials
  • City and County Managers
  • City and County Attorneys
  • Planning and Public Works Directors
  • Budget and Finance Directors
  • Cable and Communications Industry Representatives
  • Government Programmers
  • Government CIOs and Web site Managers
  • IT & Network Managers


NATOA’s 2009 Annual Conference was a great success. Many thanks to all those who worked so hard to make it  happen. Click here to view the Onsite Program. View the Speaker Bios HERE.
 
September 30, 2009
Meeting the Challenge of Digital Inclusion: Community Best Practices
GaryGibsonPresentation.pdf

Welcome to Reality TV: Doing More with Less
DwightWilliamsPresentation.pdf

Preparing for Gov 3.0 - The Next Generation Internet Environment

Creating Effective Program Measures

October 1, 2009
Leg/Reg/State of the Industry Update

Storytelling Workshop

Communications and Change in the Obama Era

Franchising: It Still Lives
TomRobinsonPresentation.pdf CarolynSculcoPresentation.pdf

October 2, 2009
How to Keep my Hat on my Head and not in my Hand
BobPenderPresentation.pdf TomAllibonePresentation.pdf

Programming: Using Broadband Technology

There’s More to Stimulus than Broadband: Making the Most of Other Funding Opportunities

Programming - Leg/Reg/State of the Industry Update on PEG
MikeWatzaPresentation.pdf
MikeWatzaHandout.pdf

Letter From The President

A special invitation from the NATOA President

View Invitation


Who Should Attend?

  • City and County Telecommunications Administrators
  • Elected and Appointed Officials
  • City and County Managers
  • City and County Attorneys
  • Planning and Public Works Directors
  • Budget and Finance Directors
  • Cable and Communications Industry Representatives
  • Government Programmers
  • Government CIOs and Web site Managers
  • IT & Network Managers

Special Offers

BOOK 4 NIGHTS - PAY FOR 3 - reserve a room at the Sheraton New Orleans Hotel for 4 nights and receive 1 night free.

CONFERENCE ATTIRE

Casual business attire is suggested for the conference sessions and the reception. Black tie or cocktail attire is optional for the Government Programming Awards Gala.

HOTEL INFORMATION

NATOA has reserved a block of rooms for conference attendees at the Sheraton New Orleans Hotel at the special conference rate of $125 single/$125 double per night plus tax. To reserve a room, call 888-627-7033. You must mention that you are with the NATOA Annual Conference to be assured of receiving NATOA’s discounted rate. To guarantee your reservations, please contact the Sheraton before Friday, September 4, 2009. NATOA cannot guarantee availability or rate once the block has sold out. Rack rates at the Sheraton range from $159-219 per night, so it is important to make your reservations early and take advantage of the discounted rate. The Sheraton New Orleans Hotel is located at 500 Canal Street, New Orleans, LA 70130; Phone: (504) 525-2500.

TRANSPORTATION

The Sheraton New Orleans Hotel is located approximately 16 miles from Louis Armstrong New Orleans International Airport. Taxi service to the hotel from the airport is approximately $30 each way. Shuttle Service is approximately $15 each way.

Cancellation Policy

Full registration fee minus a 25% service charge will be refunded if cancellation is received in writing at NATOA Headquarters no later than Friday, September 11, 2009. No refunds will be made for cancellations received after September 11, 2009. Substitutions are permitted and encouraged in lieu of cancellation. You may fax your cancellation or substitution request to (703) 519-8036.

Sponsorship Opportunities

NATOA has numerous sponsorship opportunities available at this year’s Annual Conference. Whether you plan to unveil new products and services, network with established clients or contact new prospects, NATOA’s Annual Conference must be an essential part of your marketing plan. Don’t miss this opportunity to interact with local government IT, government access programmers, ad communications and cable decision-makers as they gather to further their expertise and network within the industry. Visit the “Be a Sponsor” tab for more information and to sign-up today!

Registration Pricing

Actual payment must be received by the date indicated in order to receive the registration rate. If your registration and payment are not received by the date indicated, the correct (higher) fee will be applied. A purchase order does not constitute payment.


One or Two Day Registration
NATOA Member $250
NLC Primary Member/Elected Official $250
Government Non-Member/Non-Profit $280
Non-Member Private Sector $350

Until 8/10/2009
NATOA Member $525
NLC Primary Member/Elected Official $525
Government Non-Member/Non-Profit $625
Non-Member Private Sector $725

8/11/2009 - 9/04/2009
NATOA Member $625
NLC Primary Member/Elected Official $625
Government Non-Member/Non-Profit $725
Non-Member Private Sector $825

After 9/04/2009
NATOA Member $675
NLC Primary Member/Elected Official $675
Government Non-Member/Non-Profit $775
Non-Member Private Sector $875
 
Print this Agenda

The Following Conference Program Details Are Subject To Change

09/30/2009 - Wednesday, September 30, 2009
8:00 am - 4:00 pm - Conference Registration Open
8:00 am - 9:00 am - Coffee at Registration
9:00 am - 5:00 pm - Exhibit Hall Set Up
9:00 am - 10:15 am - First Time Attendees Meeting w/continental breakfast
9:00 am - 10:15 am - Tech Showcases
TelVue PEG.TV v2.0
Learn how TelVue's PEG.TV v2.0 service can help your station reach a whole new audience on the web with video-on-demand and live streaming. Make your archive of PEG programming available on your stations own website all in easy to view Flash video. TelVue will demonstrate new enhanced features including agenda chapter points perfect for town meeting management, keyword search, related hyperlinks, and player customization.
Moderators: [tba]
Speakers: [tba]
Tightrope Media Systems
"Broadcast Automation, Self Hosted VOD and Streaming, and Digital Signage Networks from Tightrope"
Tightrope Media Systems is a leading provider of Digital Signage systems, Broadcast Automation systems, video servers, video bulletin boards, video streaming, and video on demand over the internet. Tightrope's "write once, publish everywhere" philosophy insures that the broadcast automation system does as much as possible so that you don't have to. By scheduling your programs, you are simultaneously publishing your schedule to your web site, to your bulletin board, and to TV Guide's X-list format. Tightropes Video on Demand solution automatically pulls content from the video server, transcodes it to Windows Media and MPEG 4, and puts links on your schedule for viewing and downloading the files. Tightrope's Carousel Bulletin Board pulls schedule information from Cablecast, pulls RSS feeds from your own and other web sites, runs streaming video and live video feeds and screen scrapes from your web site. Tightrope will demonstrate its integrated video on demand server functionality, and explain how you can save significant labor and service costs by hosting your own VOD content. Tightrope will also demonstrate how the same Carousel hardware and software that runs your bulletin board can also provide digital signage at city hall, in the council chamber, at the library, and in the schools. Come see how a number of municipalities are doing just that.
Moderators: [tba]
Speakers: [tba]
10:30 am - 12:00 pm - Workshop 1
MEETING THE CHALLENGE OF DIGITAL INCLUSION: COMMUNITY BEST PRACTICES
A significant piece of the broadband deployment and adoption quandary is the lack of computers in the home and the lack of understanding about how the internet can improve people's lives. With or without stimulus funds, communities across the nation are finding ways to introduce computers into schools, libraries, community centers and the home and helping individuals find or create relevant content to improve their lives. Aside from the $450 million set aside through the stimulus packages, hear from local governments on how they are leveraging general funds to provide new and essential services within their communities.
Moderators: Christina Jaramillo |
Speakers: Gary Gibson | Michael McCarthy | Nicol Turner Lee |
WELCOME TO REALITY TV: DOING MORE WITH LESS
Was your channel's budget cut this fiscal year? Are you expected to continue managing your community channel with less staff or other resources? Do you expect more cuts this budget season? This session's speakers will discuss practical suggestions on how to continue to provide excellent programming, resources and Internet services to meet the needs of your community in an era of shrinking budgets.
Moderators: David Frye |
Speakers: Ron Cooper | Marion Ware | Dwight Williams |
12:15 pm - 1:45 pm - Opening General Session/Keynote Luncheon
NATURAL AND MANMADE DISASTERS - PLANNING FOR, COMMUNICATING DURING, AND RECOVERING AFTER

Moderators: [tba]
Speakers: Jerry Sneed |
2:15 pm - 3:45 pm - General Session 2
PREPARING FOR GOV 3.0 - THE NEXT GENERATION INTERNET ENVIRONMENT
The next generation of the Internet will evolve rapidly and dynamically over the next few years as the Internet infrastructure develops and expands. New technologies and applications such as intelligent search, cloud computing and ubiquitous connectivity will dramatically impact the business practices of local government. Learn how to use new media to create and enable collaboration between and among local government agencies and citizens as well as how your agency's mission can be better served using new technology. This session will explore a series of questions: What will define the web environment in the next decade? What key roles will next-generation Web technologies play with local governments? What key steps can local governments take now to prepare for the Web 3.0 era?
Moderators: James Baller |
Speakers: Michele Hovet | Dan Mintz | Ron Vinson |
3:45 pm - 4:00 pm - Refreshment Break
4:00 pm - 5:30 pm - Workshop 2
ENTERING ROUND TWO OF THE OBAMA BROADBAND STIMULUS: LESSONS LEARNED SO FAR TO POSITION YOURSELF FOR THE NEXT ROUND
What did we learn from the process and rules in the first round of the Broadband Stimulus funding? What changes are we likely to see in Rounds 2 and 3? What are the key components of putting together a compelling broadband stimulus grant application? Learn how to increase your chances for funding and position your community to be a winner in the next two rounds.
Moderators: Gerard Lavery Lederer |
Speakers: David Honig | Casey Lide | Tom Power |
CREATING EFFECTIVE PROGRAM MEASURES
The call for performance measurements in government is not new. As the economic crisis continues to impact budgets, and we compete for funding with public safety, education and health initiatives, access channels are being asked to justify the cost of their operations. This session will explore ways to design, implement and use both quantitative and qualitative performance measurements that showcase the value of your channel to your community.
Moderators: Marjorie Williams |
Speakers: Constance Book, PhD | Bunnie Riedel | Tom Wilson |
4:00 pm - 5:30 pm - Tech Showcase
TelVue PEG.TV v2.0
Learn how TelVue's PEG.TV v2.0 service can help your station reach a whole new audience on the web with video-on-demand and live streaming. Make your archive of PEG programming available on your stations own website all in easy to view Flash video. TelVue will demonstrate new enhanced features including agenda chapter points perfect for town meeting management, keyword search, related hyperlinks, and player customization.
Moderators: [tba]
Speakers: [tba]
5:30 pm - 7:00 pm - Exhibit Hall Open/Welcome Reception
10/01/2009 - Thursday, October 1, 2009
8:00 am - 4:00 pm - Conference Registration Open
8:00 am - 9:00 am - Continental Breakfast
8:00 am - 4:00 pm - Exhibit Hall Open
8:00 am - 9:00 am - Board Breakfast with Chapter Presidents
9:00 am - 10:30 am - Workshop 3
LEG/REG/STATE OF THE INDUSTRY UPDATE
Since the 2008 election, we have seen new court decisions, new regulatory proceedings and new legislation affecting local government communications issues. These decisions are likely to have a significant impact on local government finances, land use authority, and public safety communications, as well as on the ability of local communities to control their own communications futures. The Supreme Court is considering rights-of-way; state courts are addressing cases on local government involvement in community networks and local land use authority over communications facilities. The FCC is continuing its work on a national broadband policy, and regulatory proceedings on public safety spectrum; there is also proposed federal legislation on community broadband networks. Our panel of experts will update conference attendees on how the federal government and the courts are shaping communications law and policy in 2009.
Moderators: Stephen Guzzetta, Esq. |
Speakers: Tillman Lay | Nicholas Miller, Esq. | Lani Williams |
FACILITIES SITING UPDATE
Everybody wants better wireless coverage, but without having a tower planted in the middle of their yard. Cities want fair revenue from the growing number of wireless installations, while staying alert for opportunities to meet their own network needs. New wireless applications are increasing the demand for additional sites for network deployment. How do you balance these competing interests? At this session, learn about the practical solutions detailed in NATOA's "Local Government Official's e-Guide to Communications Facilities Siting," and hear success stories from communities and carriers who have worked together to meet needs for greater coverage, appropriate compensation, and improved public safety communications.
Moderators: Rondella Hawkins |
Speakers: Steve Caplan | Jonathan Kramer, Esq. | David Soloos |
STORYTELLING WORKSHOP - Tall Tales & Government TV: Telling Your Story
Jennifer McKinney and Dan Sheffer from Tucson 12, helped build one of the most successful government access channels in the country. Tucson 12 has garnered NATOA's coveted "Overall Excellence" honors nine times and won 12 Rocky Mountain Regional Emmy awards. They will inspire you to use video to get people to listen, remember, and take action, to look at your programming with a fresh eye, use storytelling to sell your product to City management as well as the public, and to use the web and social media sites to enhance your channels' outreach. Join this award-winning team for a highly interactive day of storytelling.
Moderators: Laurie Berg Sapp |
Speakers: Jennifer McKinney | Dan Sheffer |
10:30 am - 10:45 am - Refreshment Break
10:45 am - 12:15 pm - General Session 3
COMMUNITIES LEADING CHANGE: NATOA, NACO, NLC, AND US CONFERENCE OF MAYORS
NATOA has always had a close working relationship with its sister associations, the National Association of Counties, National League of Cities and US Conference of Mayors. In these challenging economic times, it is more important than ever that we enhance and strengthen these partnerships. This session will bring together the presidents of each organization to discuss our mutual goals and interests.
Moderators: Kenneth Fellman, Esq. |
Speakers: John Marks | Kathleen Novak |
10:45 am - 12:15 pm - Storytelling Workshop
Tall Tales & Government TV: Telling Your Story
Jennifer McKinney and Dan Sheffer from Tucson 12 helped build one of the most successful government access channels in the country. Tucson 12 has garnered NATOA's coveted "Overall Excellence" honors nine times and won 12 Rocky Mountain Regional Emmy awards. They will inspire you to use video to get people to listen, remember, and take action, to look at your programming with a fresh eye, use storytelling to sell your product to City management as well as the public, and to use the web and social media sites to enhance your channels' outreach. Join this award-winning team for a highly interactive day of storytelling.
Moderators: Laurie Berg Sapp |
Speakers: Jennifer McKinney | Dan Sheffer |
12:15 pm - 1:45 pm - Exhibit Showcase - Box lunch and exhibitor mic time
2:00 pm - 3:30 pm - General Session 4
COMMUNICATIONS AND CHANGE IN THE OBAMA ERA
The Obama Administration promises to usher in a new era in communications and broadband policy. Yet as momentous economic events unfold around us can we expect sweeping policy changes from the new FCC or a more tempered approach to change? The Obama Administration is more tech-savvy and web-connected than any before it. What are the key communications priorities in the Obama era? Moving the US up in the worldwide broadband standings? Addressing network neutrality? Explore these questions and more with a panel of Washington insiders as we look ahead to the challenges and opportunities we face in the communications policy arena.
Moderators: Mary Beth Henry |
Speakers: Jamie Barnett | Beth McConnell | Rick Whitt |
2:00 pm - 3:30 pm - Storytelling Workshop
Tall Tales & Government TV: Telling Your Story
Jennifer McKinney and Dan Sheffer from Tucson 12, helped build one of the most successful government access channels in the country. Tucson 12 has garnered NATOA's coveted "Overall Excellence" honors nine times and won 12 Rocky Mountain Regional Emmy awards. They will inspire you to use video to get people to listen, remember, and take action, to look at your programming with a fresh eye, use storytelling to sell your product to City management as well as the public, and to use the web and social media sites to enhance your channels' outreach. Join this award-winning team for a highly interactive day of storytelling.
Moderators: Laurie Berg Sapp |
Speakers: Jennifer McKinney | Dan Sheffer |
3:30 pm - 3:45 pm - Refreshment Break
3:45 pm - 5:15 pm - Workshop 4
BEST PRACTICES IN BROADBAND MAPPING
It has been said that you can't analyze what you can't measure. Broadband mapping has the potential to provide policy makers and citizens with information needed to develop effective strategies around broadband deployment and adoption. Mapping projects in a number of states have raised concerns about transparency, conflicts of interest, and the accuracy and usefulness of the information developed. Speakers representing a variety of interests will discuss pros and cons of the nation's mapping projects and will evaluate the Federal Government's efforts to date.
Moderators: Geoff Daily |
Speakers: Drew Clark | Ken Eisner | Brian Mefford |
Franchising: It Still Lives!
Twenty-eight states still have franchising under the Cable Act. Speakers will address franchising in today's broadband and digital environment with an emphasis on meeting your community's needs - including conducting a community ascertainment, PEG, renewal timelines and planning for the negotiations. Everything you need to know to successfully address the issues important to your community in a cable franchise renewal.
Moderators: Mitsuko Herrera |
Speakers: Brian Grogan, Esq. | Thomas Robinson | Carolyn Sculco |
STORYTELLING WORKSHOP - Tall Tales & Government TV: Telling Your Story
Jennifer McKinney and Dan Sheffer from Tucson 12, helped build one of the most successful government access channels in the country. Tucson 12 has garnered NATOA's coveted "Overall Excellence" honors nine times and won 12 Rocky Mountain Regional Emmy awards. They will inspire you to use video to get people to listen, remember, and take action, to look at your programming with a fresh eye, use storytelling to sell your product to City management as well as the public, and to use the web and social media sites to enhance your channels' outreach. Join this award-winning team for a highly interactive day of storytelling.
Moderators: Laurie Berg Sapp |
Speakers: Jennifer McKinney | Dan Sheffer |
5:30 pm - 6:30 pm - Chapter Meetings
10/02/2009 - Friday, October 2, 2009
8:00 am - 2:30 pm - Conference Registration Open
8:00 am - 9:00 am - Continental Breakfast
8:00 am - 10:45 am - Exhibit Hall Open
9:00 am - 10:30 am - Workshop 5
How to Keep My Hat on My Head and Not in My Hand
In tough economic times, local governments need to turn over as many rocks as possible to uncover needed dollars. It is now more important than ever to collect what is due and to save what you can. Sometimes the local government needs to invest time and money in these efforts and sometimes the efforts can be self-fulfilling. Local governments need to understand their options and determine what works best for them. This expert panel will address methods under local franchises and ordinances, and opportunities under state franchising to identify and pursue these funds. Topics will include audits of telecommunication taxes; review of telecommunications bills; franchise fee audits under state franchising; right-of-way cost studies. Come prepared with your questions and ideas.
Moderators: Richard Treich |
Speakers: Tom Allibone | Garth Ashpaugh | Robert Pender, ASA, R.E. |
PROGRAMMING: USING BROADBAND TECHNOLOGY
Learn how and why your community and PEG Channels should enhance their presence on social media and networking sites. These sites are not just for the younger generation. The average age of members on YouTube, Facebook, Twitter, and MySpace is over 35. Online audiences are growing by leaps and bounds and many of your constituents are the new users. Hear from those who have used a variety of tools and techniques to effect change; which tools are best suited to which needs; and how to grow your social networking site into one of a perennial garden, not just an annual affair.
Moderators: Jeffrey Lueders |
Speakers: Joaquin Alvarado | Melissa Pace | Nancy Rodgers |
10:30 am - 10:45 am - Refreshment Break
10:45 am - 12:15 pm - Workshop 6
THERE'S MORE TO STIMULUS THAN BROADBAND: MAKING THE MOST OF OTHER STIMULUS FUNDING OPPORTUNITIES
The Recovery Act includes grant opportunities for local governments and non-profits in a wide range of areas, including broadband, health IT, smart grid, energy efficiency, and traditional infrastructure projects. The Obama Administration has suggested that it looks with favor on projects that integrate different areas of funding and realize efficiencies in construction and operations. In this session, subject matter experts will survey the areas of stimulus funding that are still available to local governments and community non-profits, and suggest strategies for accessing these funds through integrated plans and applications.
Moderators: Lori Sherwood |
Speakers: Terry Huval | Todd Marriott | Paul Smolen |
LEG/REG/STATE OF THE INDUSTRY UPDATE ON PEG
The past two years have brought significant challenges to PEG programmers. Can a cable operator move PEG channels to a higher priced digital tier? Can they be removed from the basic tier? Must PEG channels be comparable to other channels in technical quality? As easily located in the lineup? Some new systems are making PEG channels harder to access than their commercial channels. How do state franchise laws impact PEG accessibility for cable subscribers? The courts, the FCC and Congress are all addressing these issues in 2009. If you care about PEG, you'll want to be at this session.
Moderators: Mike Lynch |
Speakers: Helen Soule | Joseph Van Eaton, Esq. | Michael Watza |
RURAL BROADBAND STRATEGIES
Rural America faces dramatically higher barriers to broadband deployment than do our metropolitan areas. At the same time, broadband is crucial to rural economic and community development, as well as quality of life. This session examines successful, demonstrated models for community-based broadband deployment in rural areas, including municipal or county provision; the traditional Institutional Network model; and private, local ownership.
Moderators: Christopher Mitchell |
Speakers: Mark Ansboury | Wally Bowen | Jessica Zufolo |
10:45 am - 12:15 pm - Tech Showcase
Tightrope Media Systems
"Broadcast Automation, Self Hosted VOD and Streaming, and Digital Signage Networks from Tightrope"
Tightrope Media Systems is a leading provider of Digital Signage systems, Broadcast Automation systems, video servers, video bulletin boards, video streaming, and video on demand over the internet. Tightrope's "write once, publish everywhere" philosophy insures that the broadcast automation system does as much as possible so that you don't have to. By scheduling your programs, you are simultaneously publishing your schedule to your web site, to your bulletin board, and to TV Guide's X-list format. Tightropes Video on Demand solution automatically pulls content from the video server, transcodes it to Windows Media and MPEG 4, and puts links on your schedule for viewing and downloading the files. Tightrope's Carousel Bulletin Board pulls schedule information from Cablecast, pulls RSS feeds from your own and other web sites, runs streaming video and live video feeds and screen scrapes from your web site. Tightrope will demonstrate its integrated video on demand server functionality, and explain how you can save significant labor and service costs by hosting your own VOD content. Tightrope will also demonstrate how the same Carousel hardware and software that runs your bulletin board can also provide digital signage at city hall, in the council chamber, at the library, and in the schools. Come see how a number of municipalities are doing just that.
Moderators: [tba]
Speakers: [tba]
12:30 pm - 2:00 pm - Keynote Luncheon
PLANNING FOR A BIG BROADBAND FUTURE: THE OBAMA ADMINISTRATION'S VISION FOR A NATIONAL BROADBAND PLAN

Moderators: [tba]
Speakers: Eugene Huang |
2:00 pm - 2:30 pm - Annual Business Meeting Voting Credential Issued
2:30 pm - 4:00 pm - Annual Business Meeting
6:30 pm - 7:30 pm - GPA Ticket Table Open
7:00 pm - 10:00 pm - 24th Annual GPA Gala

Who Should Attend?

  • City and County Telecommunications Administrators
  • Elected and Appointed Officials
  • City and County Managers
  • City and County Attorneys
  • Planning and Public Works Directors
  • Budget and Finance Directors
  • Cable and Communications Industry Representatives
  • Government Programmers
  • Government CIOs and Web site Managers
  • IT & Network Managers

The following is a list of all speakers in alphabetical order.

Allibone, Tom
    President - LTC Consulting
Alvarado, Joaquin
    Senior Vice-President - American Public Media
Ansboury, Mark
    President - Gigabit Squared
Ashpaugh, Garth
    President & Member - Ashpaugh & Sculco, CPAs, PLC
Baller, James
    Senior Principal - The Baller Herbst Law Group, P.C.
Barnett, Jamie
    Bureau Chief - Federal Communications Commission
Berg Sapp, Laurie
    Station Manager - City of Glendale
Book, PhD, Constance
    Associate Provost for Academic Affairs - Elon University
Bowen, Wally
     - Mountain Area Information Network
Caplan, Steve
    Sr. Manager, National External Affairs - T-Mobile USA
Clark, Drew
    Executive Director - Broadbandcensus.com
Cooper, Ron
    Executive Director - Access Sacramento
Daily, Geoff
     - AppRising
Eisner, Ken
    Managing Director, OE Ventures - One Economy
Fellman, Esq., Kenneth
    Vice President - Kissinger & Fellman, P.C.
Frye, David
    Sr. Public Relations Speicialist - Palm Beach County
Gibson, Gary
    Director-Electronic Communications - City of Seattle
Grogan, Esq., Brian
    Shareholder - Moss & Barnett, PA
Guzzetta, Esq., Stephen
    Owner - Bradley & Guzzetta, LLC
Hawkins, Rondella
    Director - City of Austin
Henry, Mary Beth
    Deputy Director - City of Portland/Mt. Hood Cable Regulatory Comm
Herrera, Mitsuko
    Planning, Policy and Special Projects Manager - Montgomery County
Honig, David
    Executive Director - Minority Media and Telecommunications Council
Hovet, Michele
    Deputy City Manager - City of Arvada
Huang, Eugene
    Government Operations Director - Federal Communications Commission
Huval, Terry
    Director of Utilities - Lafayette City Parish Consolidated Government
Jaramillo, Christina
    Cable Compliance Officer - King County
Kramer, Esq., Jonathan
    Lawyer & Telecom Engineer - Telecom Law Firm, P.C.
Lay, Tillman
    Partner - Spiegel & McDiarmid, LLP
Lederer, Gerard Lavery
    Of Counsel - Best Best & Krieger, LLP
Lide, Casey
    Attorney - The Baller Herbst Law Group
Lueders, Jeffrey
    Cable Communications and Franchise Services Manager - City of Tacoma
Lynch, Mike
    Director, Web, Cable & Video Services - City of Boston, Mass.
Marks, John
    Mayor, City of Tallahassee, FL - United States Conference of Mayors
Marriott, Todd
    Executive Director - Utopia
McCarthy, Michael
    IS Business Analyst Senior - City & County of San Francisco
McConnell, Beth
    Executive Director - Media and Democracy Coalition
McKinney, Jennifer
    Production Manager - Tucson 12 - City of Tucson
Mefford, Brian
    President/CEO - Connected Nation
Miller, Esq., Nicholas
    Partner - Best Best & Krieger LLP
Mintz, Dan
    Chief Technology Officer - CSC
Mitchell, Christopher
    Director - Institute for Local Self Reliance
Novak, Kathleen
    Former Mayor, City of North Glenn, CO -
Pace, Melissa
    Managing Director - Montgomery College Television
Pender, ASA, R.E., Robert
     - Pender, Inc.
Power, Tom
    Chief of Staff - NTIA
Riedel, Bunnie
    President - Riedel Communications
Robinson, Thomas
    President - CBG Communications, Inc.
Rodgers, Nancy
    Partner - Kissinger & Fellman, P.C.
Sculco, Carolyn
    C.P.A. - Ashpaugh & Sculco, CPAs, PLC
Sheffer, Dan
     - Tucson 12 - City of Tucson, AZ
Sherwood, Lori
    Of Counsel - Kissinger & Fellman, P.C.
Smolen, Paul
    Vice President - Fox, Smolen and Associates
Sneed, Jerry
    Director of Homeland Security & Emergency Management - City of New Orleans
Soloos, David
    Broadband Program Manager - City of Wilsonville
Soule, Helen
     - Alliance for Community Media
Treich, Richard
    CEO - Front Range Consulting, Inc.
Turner Lee, Nicol
    Vice President, Director, Media and Technology Institute - Joint Center for Political and Economic Studies
Van Eaton, Esq., Joseph
    Partner - Best Best & Krieger LLP
Vinson, Ron
    Director of Media & Policy - City and County of San Francisco
Ware, Marion
    Executive Director - Community Media Center of Carroll County
Watza, Michael
    Principal - Kitch Drutchas Law Firm
Whitt, Rick
    Corporate VP and Global Head of Public Policy and Gov Relations - Motorola Mobility Inc.
Williams, Marjorie
    Franchise Manager - Montgomery County
Williams, Dwight
    Station Manager - City of Houston
Williams, Lani
    General Counsel - LGL-Roundtable
Wilson, Tom
    Principal - Group W Communications
Zufolo, Jessica
    Deputy Administrator - U.S. Department of Agriculture



Online registration for this conference has ended.

To register, you may print and fax the registration form to the right,
or simply register at the conference.




Letter From The President

A special invitation from the NATOA President

View Invitation


Who Should Attend?

  • City and County Telecommunications Administrators
  • Elected and Appointed Officials
  • City and County Managers
  • City and County Attorneys
  • Planning and Public Works Directors
  • Budget and Finance Directors
  • Cable and Communications Industry Representatives
  • Government Programmers
  • Government CIOs and Web site Managers
  • IT & Network Managers



NATOA 2009 Annual Conference
Sponsorship Opportunities

NATOA invites your company to participate in, and to take advantage of, numerous sponsorship opportunities at NATOA’s 29th Annual Conference, September 30–October 2, 2009 at the Sheraton New Orleans Hotel in New Orleans, Louisiana. Whether you plan to unveil new products and services, network with established clients or contact new prospects, NATOA’s Annual Conference must be an essential part of your marketing plan. Don’t miss this opportunity to interact with local government IT, government access programmers, and communications and cable decision-makers as they gather to further their expertise and network within the industry. For each listed opportunity, you will be given exclusivity at the selected event.

Sign up now to become a sponsor at NATOA’s 29th Annual Conference and gain marked exposure to the most influential and knowledgeable people working on cable, communications and programming issues in local government. To guarantee maximum exposure, NATOA strongly recommends that sponsorships are purchased as early as possible. Companies that respond early are listed in early registration and promotional materials, resulting in greater exposure for your company. Click here for the complete sponsorship brochure and contract.


Government Programming Awards Dinner & Gala Sponsor—$20,000
The NATOA Government Programming Awards recognize excellence in broadcast, cable, multimedia and electronic programming developed by municipal agencies. NATOA received almost 1,000 entries from municipalities across the country. The entries cover more than 50 categories of programming including, among others, community events, documentary, public affairs and public service, interview/talk show, performing arts, sports, election coverage and children’s issues. This premier gala dinner event is the culmination of the week and is attended by conference registrants and award finalists. The program is a complete video presentation with awards being presented throughout the event. Any entity with a focus on video production will receive the greatest exposure as a sponsor during this spectacular evening. Event sponsor may offer brief remarks to all attendees. Attire is black tie optional.
Includes: l Five (5) full conference registrations l Opportunity to offer remarks during the event l VIP table reserved in your company’s name (10 seats) at the Government Programming Award Gala l Recognition from the podium l Promotion throughout the event as the Exclusive Government Programming Awards Sponsor l Signage with your corporate logo displayed prominently l Corporate logo displayed on the screen during the dinner portion of the event l Premium booth space in the exhibit area l Two (2) exhibit-only passes l Opportunity to provide an insert in the conference registration bag l Recognition in the Preliminary Registration Brochure if contract is submitted by June 5, 2009 l Full-page ad in the NATOA on-site program l Full page ad in an issue of the 2009 NATOA Journal l Logo recognition on the NATOA website

Welcome Reception Sponsor—$15,000
An excellent opportunity to put your own special touch to this exclusive evening of food, fun and music. This premier event welcomes all attendees to the conference. As well, it is your opportunity to make a first impression with the conference attendees. The Welcome Reception sets the pace for networking activities at the event and with a little imagination from our staff and guidance from you, it is an opportunity to highlight your company name with a unique twist. In addition, the event sponsor is given the opportunity to offer welcoming remarks.
Includes: l Five (5) full conference registrations l Opportunity to offer remarks during the event l Recognition from the podium l Promotion throughout the event as the Exclusive Reception Sponsor l Signage with your corporate logo displayed prominently at the event Premium booth space in the exhibit area l Two (2) exhibitonly passes l Opportunity to provide an insert in the conference registration bag l Recognition in the Preliminary Registration Brochure if contract is submitted by June 5, 2009 l Full-page ad in the NATOA on-site program l Full page ad in an issue of the 2009 NATOA Journal l Logo recognition on the NATOA website

Keynote Luncheon—$10,000

The Keynote Luncheon is a terrific opportunity for your company to gain exposure at the Annual Conference. There are two scheduled Luncheons which are included with the full conference package guaranteeing conference participants will be in attendance at this event.
Includes: l Three (3) full conference registrations l Recognition from the podium l Promotion throughout the event as the Exclusive Luncheon Sponsor l Signage with your corporate logo displayed prominently at the event l Premium booth space in the exhibit area l Two (2) exhibit-only passes l Opportunity to provide an insert in the conference registration bag l Recognition in the Preliminary Registration Brochure if contract is submitted by June 5, 2009 l Full-page ad in the NATOA on-site program l Full page ad in an issue of the 2009 NATOA Journal l Logo recognition on the NATOA website

Exhibit Hall Showcase and Box Lunch—$7,500
The Exhibit Hall Showcase and Box Lunch is new this year and is designed to maximize exhibitor interaction with attendees at the Annual Conference. The Lunch is scheduled on Thursday, October 1 and is included in the full conference package guaranteeing conference participants will be in attendance at this event.
Includes: l Two (2) full conference registrations l Recognition from the podium l Promotion throughout the event as the Exclusive Showcase and Lunch Sponsor l Signage with your corporate logo displayed prominently at the event l Premium booth space in the exhibit area l Two (2) exhibit-only passes l Opportunity to provide an insert in the conference registration bag l Recognition in the Preliminary Registration Brochure if contract is submitted by June 5, 2009 l Half-page ad in the NATOA on-site program l Full page ad in an issue of the 2009 NATOA Journal l Logo recognition on the NATOA website

Continental Breakfast Sponsorships—$5,000

Continental Breakfasts are scheduled in the morning in the Exhibit Hall and provide a great opportunity for companies that may not have a very large budget to gain exposure among attendees. There are a limited number of Breakfasts available and they usually go quickly, so don’t delay in taking advantage of this opportunity before they are gone!

Exhibit Space
Members: Before July 17 $1,500/After July 17 $2,500
Non-Members: Before July 17 $2,500/After July 17 $3,500

Exhibitors make a significant investment in marketing dollars when they attend our conference. We have scheduled our exhibit hall hours to include unopposed hall hours and activities, which provide the only scheduled networking opportunity during that time period, giving exhibitors unrestricted access to those who matter most—our attendees. Among the activities are breakfasts and refreshment breaks held exclusively in the exhibit hall, bringing the decision-makers to you.

Booth reservations must be received by July 17, 2009 in order to receive the Earlybird Exhibit rates. Exhibit fees will go up after July 17. All reservations must be submitted by September 1, 2009.

Payment is due at the time of purchase. Booths will be assigned by NATOA on a first-come, first-served basis, and close consideration will be given to ensure that competing companies are not placed in near proximity to each other. Booth assignments will not be released until reservations are confirmed and payment is received in full. Each exhibiting company will receive one full registration (that includes all meals) and 2 exhibit-only passes which includes all meals. All booth personnel must be registered and wear name tags throughout the conference. Your exhibit hall investment includes the following: One (1) full conference registration with meals l Two (2) exhibit-only passes with meals l 8’ x 10’ booth with identification sign l Recognition in the NATOA on-site program

On-Site Program Advertising
Complete your marketing campaign with ads targeted to reinforce your message and improve the effectiveness of your exhibit and/or sponsorship. Advertising in the NATOA on-site program should be an integral part of your company’s multilevel marketing campaign. Distributed to every attendee, the final program contains the official schedule of the educational program, special event details, as well as exhibit hall information. If you are unable to exhibit or sponsor, your ad in the on-site program will provide you with a tangible presence at this important event at a low cost. Advertising opportunities are limited and are available on a first-come, first-served basis. See opportunities contract for size and rate information.

Sponsorship by Design
Other opportunities are available, including opportunities to provide inserts for attendee registration bags. NATOA will work with you to find the right fit for your message and your budget. Many of the opportunity packages include exhibit space, ads in the on-site program, and other benefits that guarantee high visibility. Similarly, companies may choose to combine their resources to capture the greatest benefit. If you wish to discuss ways we can assist you in creating an integrated marketing effort to help your company achieve its sales objectives, call NATOA Headquarters at (703) 519-8035.