August 23, 2021 - 2:00 pm eastern
How to Motivate and Encourage Creativity Within Your Team
Assume your audience is always saying to you, "Make me care." Learn how to encourage staff to reach your community and keep viewers caring about what you are saying. How do you reach audiences using different technologies, and how do you avoid that perception of “boring government tv/communications” and keep staff feeling creative and motivated. Learn from our panel as they discuss challenges they’ve encountered and advice they would offer. Find out what it takes to build a communication and programming team that knows how to work together to utilize the tools to get the story told.